Abbi is an undergraduate student at the Schulich School of Business at York University. As part of the project team, she supports the project’s online presence through website content and social media initiatives. She has experience in social media and digital marketing through roles at various startups and non-profits, where she has worked on content creation, engagement strategy, and digital storytelling. Abbi is interested in sustainability, social impact, and the role of business in shaping more equitable global outcomes. She hopes to continue exploring these interests through future graduate studies in Business Administration.